Semesters

MMP311 Risk Communication and Issue Management

Course code: 
MMP311
Duration: 
1 semester
Credits (ECTS): 
15
Level of study: 
Master
Teaching semester: 
2021 Spring
Program of study: 
Master in Media Practices
Assessment semester: 
2021 Spring
Language of instruction: 
English
Required prerequisite knowledge

The course has open access to all students with a relevant bachelor’s degree or equivalent. The course may also be open for admission for students with extensive relevant work experience.

Course content

The course contextualises Risk Communication, Issues and Crisis Management as a vital part in understanding Strategic Communication, Public Relations and Journalism covering crisis. The course will give a visual and case-oriented presentation of the key concepts of Risk Society, Issues Management, Risk Communication, Corporate Social Responsibility, Strategic Communication, Media and Public Relations.

An important perspective will also be how the concept of Risk Society Theory presents both a historic background and a contemporary model in assessing these issues. Issue Management refers to the systematic assessment of an organisation concerning its environment at large. It may be a company, but also public authorities, political parties or associations, whose aims are to identify any issues that can inflict the public’s lives or other organization-related issues at an early stage. The organisations objective is to react accordingly, by participation in the public opinion-forming process or by adapting the organisation policy. Often the goal is to address the public discourse through the media and can address subjects in the public debate

Learning outcome

In accordance with the National Qualifications Framework the student will achieve the following learning outcomes after completing the course:

Learning outcome knowledge

The student

  • will have insight in the development of communication, media and public relations, risk communication, issues management and policy making
  • will have advanced knowledge within the academic field of risk, issues and crisis management
  • will have extensive knowledge about risk, issues and crisis communication
  • will have knowledge about post crisis concerns, including containment and recovery
  • will have knowledge about emergency preparedness and community responses to risk and crisis
Learning outcome skills

The student

  • can assess practical work within risk, issues and crisis management
Learning outcome qualification

The student

  • can analyse academic problems based on the history, traditions, distinctive character and place in society of the academic field of issues and crisis management
  • should be able to apply her/his knowledge in to own future professional work
Working and learning activities

The course plan covers approximately 15 hours of lectures. Attendance (80%) is compulsory for lectures of intensive teaching, including presentations and assessments. Regulations governing studies and examinations at Volda University College attendance/participation do apply.

 

Assessment requirements
  1. Presentation of Examination Project
  2. Short Assessment with hand-ins and one class presentation
  3. Course evaluation
Evaluation system
Minimum number of students: 
3
Maximum number of students: 
30
Person in charge: 
Kristian Fuglseth
This course is part of these study programs
Master in Media Practices
AMFM
Master of Sciences in planning and Leadership
Master's Degree in Planning and Leadership
Form of assessmentGroupingDurationType of durationGrading scaleProportionCommentSupported materialScope
OppgaveIndividualSemestersA-F, A is the best grade and E is the lowest passing gradea. An Academic Essay, or
b. An Academic Evaluation Assessment of a Crisis Exercise
3 500–5 000 words in Times New Roman, 12 point and spacing 1,5
Vurderinger:
Form of assessment:Oppgave
Grouping:Individual
Duration:
Type of duration:Semesters
Grading scale:A-F, A is the best grade and E is the lowest passing grade
Proportion:
Comment:a. An Academic Essay, or
b. An Academic Evaluation Assessment of a Crisis Exercise
Supported material:
Scope:3 500–5 000 words in Times New Roman, 12 point and spacing 1,5
Approval signature: 
Odd Ragnar Hunnes 21.03.20